UFC and the British Wrestling Association today announced a partnership agreement to actively promote amateur and Olympic wrestling throughout the United Kingdom.
"We are very happy to announce our new partnership with the British Wrestling Association,” UFC Senior Vice President & General Manager – EMEA James Elliott said. “UFC is fully committed to supporting the development of clean and safe amateur sports. Our sports share the same core values and wrestlers are among the most dedicated athletes in the world.”
“The British Wrestling Association is delighted to partner with UFC,” British Wrestling Association Chairman, Nations and Regions Committee Barry Pollin said. “Wrestling is one of the foundations of mixed martial arts and UFC athletes share our traits of hard work and mental toughness that propels them as some of the highest performing athletes in all of sports.”
UFC and the British Wrestling Association will continue to support the development of wrestling. By leveraging UFC’s resources, the British Wrestling Association and its events will be prominently featured across organizational platforms such as UFC’s broadcasts, social and digital media.
The British Wrestling Association will provide its members with unique opportunities to experience UFC through a range of platforms including: UFC events, UFC Fight Club, UFC FIGHT PASS, UFC Rewards and International Fight Week.