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A general view of the Octagon during the UFC 285 event at T-Mobile Arena on March 04, 2023 in Las Vegas, Nevada. (Photo by Jeff Bottari/Zuffa LLC)

UFC 285: A Record Setting Night

UFC 285: Jones vs Gane Is Officially The All-Time Highest Performing Event In UFC Social Media History

UFC 285: Jones vs Gane was an historic night for UFC. The epic inside T-Mobile Arena set records inside and outside the Octagon.

After collecting data, UFC 285: Jones vs Gane official became UFC's all-time highest performing event in UFC social history.

  • UFC 285 is the all time highest performing event in UFC social history with 1.62M mentions Monday-Monday
    • Note that no event data is available prior to 2019.
    • Former #1 was UFC 264 (McGregor/Poirier 3) with 1.34M mentions
    • Former #2 was UFC 279 (Diaz vs Ferguson) with 1.32M mentions
UFC 285: Record-Setting Night.  All Time Highest Performing Event in UFC Social History
  • 518.92M Impressions generated

  • 536.15M Video Views accumulated

  • 35.95M Interactions (likes, comments, shares, etc.)

  • 2702 content pieces posted

  • #UFC285 trended Top 10 worldwide for 8+ hours

  • UFC 285 held the top 3 worldwide trends at the end of the event

  • Top 11 US trends at the end of the event

  • Event was the #5 US trend before start of first fight

  • 28 of the top 30 Twitter trends on Fight Night were UFC-related

  • #UFC285 or ‘Gane’ were the #1 trend in France for 9+ hours

UFC 285: Jones vs Gane took place live from T-Mobile Arena in Las Vegas, Nevada on March 4, 2023. See the Final Results, Official Scorecards and Who Won Bonuses - and relive the action on UFC Fight Pass