Article

Skeletal Metal and UFC Release UFC® Octagon Line

The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

Las Vegas, NV (USA) – The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

UFC President Dana White, wearing the black Octagon Bracelet, announced the deal earlier today at the UFC 94 weigh-in event inside the MGM Grand Garden Arena.

“UFC is always pushing the edge when it comes to innovation in our brand,” said Dana White, UFC President.  “When we wanted to create a line of UFC jewelry, we immediately turned to Skeletal Metal here in Las Vegas to design pieces that fit the UFC lifestyle and convey the excitement and energy of our sport."

“Joining forces with the world leader in mixed martial arts to develop a new line of UFC jewelry was an easy decision for us,” said Dr. Mike Crovetti, Skeletal Metal Founder and CEO. “UFC represents a powerful demographic all over the world, and exciting new opportunities for the SKM brand.”

The Octagon bracelet is made from an actual surgical steel reconstruction plate used in orthopaedic surgery to secure broken bones. This plate has been ion plated in black for a sleek, cutting-edge look.  The UFC will market the Octagon jewelry line on television, in UFC catalogues, online at UFC.com and at UFC live events. Men’s Octagon bracelets are available now via UFCstore.com for $139 (Polish/silver) and $159 (Black).  Women's Black and Polish Octagon bracelets will be available in the near future.

The Octagon line is the first of an extensive line of UFC products to be produced under the strategic partnership, which includes the support of UFC in the marketing, sales and distribution of the Skeletal Metal products.

Media

Recent
UFC Connected brings fans a unique look inside the UFC with exclusive access to fighters, teams and events from around the globe. In this episode, host Layla Anna-Lee takes an all access look at the UFC’s first event in Liverpool.
Jun 14, 2018
Re-live the thrill and the agony from an incredible night of fights at UFC 225: Whittaker vs Romero 2 with this UFC FIGHT PASS Original series.
Jun 13, 2018
In honor of the announcement that Ronda Rousey will be inducted into the UFC Hall of Fame this July we take a look back at the soon to be Hall of Famer's knockout of Bethe Correia at UFC 190 in 2015.
Jun 13, 2018
Hear from Dana White and contract winners Alonzo Menifield and Greg Hardy following the season debut of Dana White's Tuesday Night Contender Series on FIGHT PASS.
Jun 12, 2018